Martin Engineering’s pink truck vibrators for breast cancer awareness

Martin Engineering, a global leader in bulk material handling technologies has announced a new program to benefit the Susan G. Komen foundation during October -- Breast Cancer Awareness Month. The U.S. company has manufactured a special series of its Cougar brand DC truck vibrators in the traditional pink colour, and will donate US$50 for each one of the limited edition units sold throughout the month.
September 22, 2017

636 Martin Engineering, a global leader in bulk material handling technologies has announced a new program to benefit the Susan G. Komen foundation during October -- Breast Cancer Awareness Month. The U.S. company has manufactured a special series of its Cougar brand DC truck vibrators in the traditional pink colour, and will donate US$50 for each one of the limited edition units sold throughout the month.

The Cougar Cares program is the latest of Martin Engineering’s annual efforts to raise awareness of the disease and the critical importance of early detection, helping improve education and survival rates among all women.

“Everyone knows someone who’s been affected by this disease,” observed Mark Huhn, director of the Vibration Products Business group at Martin Engineering.  “We wanted to contribute to the incredible efforts the foundation has made toward controlling -- and eventually curing -- breast cancer.”

Breast cancer is the second most common kind of cancer in women, and data shows that about 1 in 8 women born today in the United States will get breast cancer at some point.  The good news is that many women can survive the disease if it’s found and treated early.  Regular mammograms remain the fundamental screening test, helping to find breast cancer early when it’s easier to treat.

Since 1982, the Susan G. Komen foundation has played a critical role in every major advance in the fight against breast cancer – transforming how the world talks about and treats the disease and helping to turn millions of breast cancer patients into cancer survivors.  It is the only organisation that addresses breast cancer on multiple fronts such as research, community health, global outreach and public policy initiatives in order to make the biggest impact against this disease.

What began with $200 and a shoebox full of potential donor names has now grown into the world’s largest nonprofit source of funding for the fight against breast cancer. To date, the organisation has invested more than $2.9 billion in groundbreaking research, community health outreach, advocacy and programs in more than 60 countries. Those efforts have helped reduce deaths from breast cancer by 38% between 1989-2014.

Cougar DC Truck Vibrators deliver the power to improve the speed and efficiency of unloading dump trucks and other mobile equipment. Featuring low amp draw and outstanding durability -- with extended run time that allows faster unloading -- a variety of models are available to suit specific trucks and typical loads. 

“When a truck or hopper is being emptied, the process needs to be fast, efficient and thorough, because extra time spent unloading, manually cleaning or sending trucks back with material in them can translate into lost profits or increased costs,” explained Allen Twidell, mobile market manager.  “The higher force to weight ratio of these designs means more force is delivered to the material, increasing the efficiency of the vibrator.”

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