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Grupo de Oro and Holcim Lafarge launch new cement product

Mexican construction holding Grupo de Oro and cement company Holcim Lafarge Mexico have consolidated their strategic partnership with the launch of the new Holcim Fuerte cement. The development of the new product started in 2012 and has been proved in different testing projects before starting its commercialisation. Holcim Fuerte claims the new product offers a better performance, longer durability, 50% less cracks and high-quality constructions. The new cement is aimed to lay foundations and rein
September 2, 2015 Read time: 1 min

Mexican construction holding Grupo de Oro and cement company 680 Holcim 725 Lafarge Mexico have consolidated their strategic partnership with the launch of the new Holcim Fuerte cement.

The development of the new product started in 2012 and has been proved in different testing projects before starting its commercialisation.

Holcim Fuerte claims the new product offers a better performance, longer durability, 50% less cracks and high-quality constructions.

The new cement is aimed to lay foundations and reinforce walls and beams, although it is not recommended to build larger infrastructures, such as bridges or dams.

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