LiuGong’s European HQ will support the growth of LiuGong’s business in the continent. The new regional office also strengthens LiuGong’s burgeoning European presence by locating key staff in a central location, to increase collaboration and communication while achieving greater operational support to customers and dealers with improved operational efficiencies.
Howard Dale, chairman of LiuGong Europe & LiuGong Dressta Machinery, said: “There is significant opportunity for growth in Europe. LiuGong is committed to continuously improving its products and services and growing our business in this region, so we have established the new headquarters to support these aspirations.”
The new European HQ site will concentrate on sales, customer support and marketing for all of the European region and will be an important hub for LiuGong’s global customer support. LiuGong’s enhanced production facilities in Stalowa Wola will augment Dressta’s Dozer & Pipe-layer operations and manufacture LiuGong wheeled loaders and excavators for supply throughout Europe.
To celebrate both the opening of the regional headquarters and the new production operations, LiuGong Dressta Machinery last week held a two-day event attended by customers, dealers, senior management and local dignitaries. The ceremonial opening of the new European HQ was performed by Huang Haibo, president of Guangxi LiuGong Machinery, and government authorities.
The integrated Stalowa Wola manufacturing facility expands LiuGong’s production capacity to meet growing demand for Tier IV final wheeled loaders and excavators. It also provides a platform to support the tailoring of products to meet varied customer requirements in key European markets. With a total facility area of 43,724m², the new production area covers 1,904m² and has been designed to integrate LiuGong’s latest manufacturing technologies and best practices, improving quality, safety and efficiency whilst reducing waste and environmental impact of industrial operations. With capacity of 1,000 units/year, production will now include major fabrications, paint, final assembly & testing.
“This serves as a very clear signal that LiuGong is committed to this market and in a strong position to offer our customers shorter lead-times and improved support, with products that are designed for and made in Europe,” said Dale.
Models that will be produced in LiuGong’s European manufacturing facility:
• E Series Excavators: 922E, 924E, 925E, 928E, 936E, 939E: (22 to 39 tonnes operating weight)
• H Series Wheel Loaders: 848H, 856H, 877H (2.5 to 7m³ bucket capacity)
"Our European manufacturing plant is committed to listening and acting on customer feedback," said Teddy Wu, president of LiuGong Dressta Machinery. "We aim to ensure a close relationship with our customers, using our extensive dealer network, who are always on-hand to offer prompt service."
