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Paul Lyons - focusing on 'market insight' as an independent consultant

By Guy Woodford August 12, 2024 Read time: 3 mins
Paul Lyons, the CEA's market information manager, is starting work as an independent consultant. Pic: CEA
Paul Lyons, the CEA's market information manager, is starting work as an independent consultant. Pic: CEA

The Construction Equipment Association (CEA) is delighted to announce that CEA market information manager Paul Lyons is embarking on an exciting new chapter in his career as an independent consultant. Paul has been instrumental in establishing and developing our Market Insights service, and we are thrilled that he will continue to focus on this crucial area as part of his new role.

 

Paul's work in providing Market Insights has been invaluable to our members, offering regular updates on the UK market for construction equipment. His detailed reporting includes monthly sales (from Systematics International), quarterly imports and exports, as well as insights into end-use markets across the UK. Additionally, Paul monitors overseas equipment markets through collaborations with industry partners such as Off-Highway Research.

 

Viki Bell, CEA's director of operations, commented on Paul's transition: "Paul has been invaluable in providing Market Insights since joining ASL, our admin partners, in 2016. His deep understanding of the industry and his ability to translate complex data into actionable insights have been crucial for our members. We are looking forward to continuing working with Paul as an independent consultant, leveraging his experience within the industry to further enhance our Market Insights service."

 

Paul Lyons also shared his thoughts on this new chapter: "I am excited to be focusing on the Market Insights service for the CEA as my key role in future. I have enjoyed supporting the Association in other areas, but I am pleased to be focusing now on my key area of expertise. With the construction equipment sector undergoing significant changes, particularly in the areas of decarbonisation and technological advancement, I look forward to applying my experience to help members navigate these developments. This new role allows me to focus even more on delivering valuable insights that support the strategic decisions of our members. Additionally, I am also looking forward to exploring new opportunities outside of the CEA, broadening my reach and impact within the industry."

 

One of the key areas Paul will be focusing on is the progressive decarbonisation of equipment in the UK market—a significant development in our sector. This transition, starting with the electrification of compact and medium-sized machines via battery power and extending to future technologies like hydrogen power, is crucial for the industry's contribution to net-zero targets. Paul will be liaising with Systematics International, who run the construction equipment data exchange and are collecting the data relevant to these changes within the industry.

 

As Paul transitions into his new role, his responsibilities for the CESAR Scheme will be handed over to Amy Gavin, CEA's executive assistant. Viki Bell will oversee new member recruitment, while ongoing support will be managed by Beth Abbott, CEA's head of marketing and communications. Together, they will ensure that new members are fully integrated and supported in their engagement with the CEA.

 

The CEA looks forward to continuing its work with Paul in this new capacity and is excited about the enhanced focus on Market Insights that his independent consultant role will bring.

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