After several powerful earthquakes in recent months, and with earthquake threats persisting in the region, the Company had already supplied the Italian Fire Service with more than 25 vehicles and machines, including excavators, minibuses and generator sets. Now, the Italian Red Cross has also been presented with a cheque for US$150,000 (€138,100), half of which was donated by employees and the other half matched by CNH Industrial.
Case Construction Equipment (CNH Industrial's construction equipment brand) had previously loaned 19 vehicles to the Cittareale (Rieti) and Ascoli Piceno fire services, including crawler excavators, mini excavators, wheeled loaders and skid-steer loaders.
Major contributions have also arrived from CNH Industrial’s other brands.
Acting again through the Red Cross, CNH Industrial has set up an internal fundraising channel. Employees in the EMEA (Europe, Middle East and Africa) and NAFTA (North America) regions, with the contribution of the CNH Industrial Foundation, donated $75,000 (€69,000), a figure that was subsequently matched by the company to make a total donation of $150,000.