Cwach, who has worked as a Marketing Associate at KPI-JCI and Astec Mobile Screens for the past two years, will expand her role to manage the public relations, advertising and social media for the company.
“Michelle has been a great asset to KPI-JCI and Astec Mobile Screens over the past two years, and we are excited to introduce new responsibilities to her daily duties,” said Mike Johnson, vice president of sales and marketing. “Her strong understanding of and passion for traditional and new media will help her strategically promote KPI-JCI and Astec Mobile Screens and its products on a global level.”
Schweitzer, who has had 12 years of experience in the marketing field, most recently worked at Avera Sacred Heart Hospital in Yankton, South Dakota, USA, as a physician recruitment director. She takes over from Lisa Carson, who will continue to work with the company in a consultant capacity and pursue other entrepreneurial opportunities.
“Melinda’s accomplishments and experience will certainly benefit the development of our domestic and global markets strategically,” said Johnson. “Her strong leadership skills are built on a commitment to grow our companies and align our product development and marketing efforts.”
