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Magna Tyres appoints new commercial director

Off-road tyre manufacturer Magna Tyres Group has appointed Ywenco Philipsen as its new commercial director.
By Liam McLoughlin October 18, 2021 Read time: 1 min
New commercial director Ywenco Philipsen
New commercial director Ywenco Philipsen

Philipsen took up the position of commercial director HQ on October 1, where he will be responsible for all marketing and sales related operations.

Netherlands-based Magna Tyres says Philipsen is a highly qualified commercial director with a strong background and a broad exposure in several sales and marketing disciplines. It adds that his expertise will be a major asset to advancing Magna's priorities and further developing its strong market position.

Philipsen said: “I am very excited about this new experience and enormous challenge. I am really looking forward to establishing Magna Tyres as a strong brand and achieving tremendous growth with both customers and employees. We are aiming for more global awareness and the best customer experience.”

Magna Tyres Group commented on the appointment: “He is a tremendous asset for the company and will play a valuable role in the company’s long-term strategic vision. His background, knowledge and management style are an excellent fit as we expend our global presence and work to enhance our already-strong on- and offline position."

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