The South African crushing and screening company previously known as
The transaction saw his indirect stake increase to 100% equity of the business, which supplies equipment and solutions for the mobile, semi-mobile, crushing, screening, recycling, sand washing and material handling sectors to customers in Asia, Australasia, Europe, India, the Middle East and southern Africa.
“We have real confidence in the business and in the crushing and screening industry, locally, across sub-Saharan Africa and as far afield as Australasia and South America. This move puts us in a position to heighten the scale of our business, enabling us to offer customers, at home and abroad, bigger products with bigger performances,” said Scherf.
The strategic alliance with
The company said that this alignment has paved the way for an aggressive campaign intended to achieve significant growth in both domestic and sub Saharan African markets.
“We have a management team fully motivated to take the company forward and our mission is to seek out and implement improvements in all aspects of our operations,” said Scherf.
Growth of the magnitude he envisages requires substantial investment, and Pilot Crushtec International is weighing up the possibilities of alternatively moving the operation to new, larger premises or substantially increasing the size of the existing Jet Park facility, Johannesburg.
Skilled human resources will also be at a premium and an aggressive recruitment programme is underway for sales engineers and suitably qualified service and technical staff.
“The growth of our range, especially in big high capacity products, means that we will be heavily investing in training to raise our standards despite the breadth of our ranges and increased sales,” said Scherf.
A planned innovation will be the introduction of an on-line help desk. This will provide diagnostic advice and service support to Pilot Crushtec International’s customers and operators 24/7 around the globe.
The step change the company is making in the scale and scope of its operations is being communicated in the content of its new advertising campaign launched in June.
