CEMEX has announced it is launching a fully digital customer integration platform. CEMEX Go is a multi-device offering that provides a seamless experience for order placement, live tracking of shipments, and managing invoices and payments for CEMEX’s main products, including bagged and bulk cement, ready-mix concrete, aggregates, and multi-products. The platform delivers real-time, detailed information that customers need to get more done in less time, enabling them to have more control over their businesses.
Fernando A. Gonzalez, Chief Executive Officer of CEMEX, said: “Today’s launch is the culmination of the first step of this strategic initiative and the hard work of many people throughout our organization. It also is a testament to our customer-centric mindset and relentless focus on continuous innovation and improvement. CEMEX Go creates an experience for our customers that is superior to anything that has been provided in the past and is the only platform of its kind currently offered in our industry.”
Mr. Gonzalez continued: “CEMEX Go moves us closer to our customers by being faster, more transparent, and more efficient, which will enable greater productivity and open up new growth opportunities for our customers and for us. CEMEX Go places the power to succeed in today’s fast-paced and dynamic market in the hands of our customers.”
CEMEX Go aims to help customers get more done in less time by simplifying and streamlining their interactions with CEMEX, reducing customers’ administrative burden and giving them more time to focus on more strategic business matters. Through the platform, customers will be able to work anytime and anywhere using multiple devices. With CEMEX Go, customers can review their history of transactions, track their shipments real-time via GPS, receive instant notifications of their order status, make adjustments to their orders, and have full visibility and transparency of all the information they need to better manage their business.
Earlier this year, the company launched its open innovation and venture capital unit, CEMEX Ventures, which focuses on engaging start-ups, entrepreneurs, universities and other stakeholders expected to shape tomorrow’s construction ecosystem by tackling the industry’s toughest challenges. CEMEX Venture's core activities would enrich the ongoing iterative nature of CEMEX Go, as it adds functionalities to further create value for its customers in new and different ways.
In November 2017, CEMEX Go will start to roll out in the United States and Mexico. The deployment in the rest of CEMEX’s geographies will take place over the course of 2018, changing the way CEMEX does business around the world.
CEMEX is being supported by partners IBM and NEORIS
